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IASL Research Abstracts: 99
Findings: The organizations and the information-receivers do not always have the same perception of the best ways to inform people about AIDS. Mass communication campaigns are most often used, but young women prefer to be informed on a more personal level.
Abstract: This paper investigated how different organizations in Botswana inform people about AIDS. The study addressed how some receivers of the AIDS information experience it. The research was conducted through interviews and observations of organizations that spread information about HIV/AIDS and information receivers. The organizations made use of different ways of spreading the information such as through a theatre group, oral information, written and oral information, and the use of video. The organizations that have had more money, like international organizations, often spread their messages through written material. The national organizations have to use oral information because of lack of money. See:
Utter, Malin. (2003). Be wise: Condomise. In S. Zinn, G. Hart and E. Howe (Eds.) School libraries: Breaking down barriers (pp.133-141). Seattle: International Association of School Librarianship.
Subject Categories: 11, 16
